Rocky is Dead

I held Quizzo Bowl IV at a boxing venue in Philadelphia, and never once, not in the promotional stuff, not on the website, not in the questions, did I invoke the name of Rocky. Why? Because even in that setting, it would have been trite and downright lame. Rocky is done. The city has moved on. I’m no marketing guru, but even I know that trying to win over voters in Philly by tying yourself to Rocky is like trying to win over voters in Kentucky by wearing a coonskin cap and carrying a musket. It’s embarrassing and downright silly. Listen, Hillary, we’re done with Rocky. The only place Rocky lives on is in the Philly Mag’s Writers Handbook (Rule 1-A: You must reference Rocky and cheesesteaks in every single issue.). Wow. Just when I think I can’t possibly like her any less, she trots out this groaner. Anyways, the good news is that Obama is gaining on her in Pennsylvania.

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