Zima is calling it quitz. Our favorite malternative iz no longer. I can’t believe they are giving up after only 15 years of abject failure. I can “clearly” zay that I have never zeen anyone drinking a Zima zince 1995. That’s why I think it waz primed for a comeback, and why dropping it now is zuch a bad idea. I mean, rich white people like it. Geez, first they cancel Crystal Pepsi, now thiz. Finally, can anyone explain thiz ZIMA commercial to me? It makez no zenze.