Ripping off Geno’s Steaks

I was driving back from Punkin Chunkin in Delaware yesterday when I happened upon this sign in Delaware. My first thought, which is the one they intended, was to think that Geno’s was expanding into Dover. With a NASCAR raceway within viewing distance, it made perfect sense to for “Great American” Joey Vento to bring his brand of xenophobia wit’. But if you look closely, you’ll see that it’s Gena’s, not Geno’s. There were also flames painted on the side of the building to further confuse the issue. But I’m not sure what the deal is, because the place was closed and I see no mention of it on the internet other than a phone number.